NOKIA: IS THIS THE RISE OF THE EMPIRE?

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Hi Guys

I’m not much of a writer. I’m more of a thinker and swim in a pool of my thoughts most of the time.

I have been re-introduced into taking Nokia seriously of late and I have got some mixed emotions about the brand more than the devices, but I tend to fall in love with the brand more than any other Smartphone brand. I have worked for BlackBerry before and really believed that the company had a great future only if it followed the key innovation principles it started of with and hopefully would have expanded on. Sadly, right now, the future doesn’t look so great and it might end up like Motorola, just having to sell core components of its engine (BBM) to survive in contemporary culture.

So I would like to find out what you guys think of Nokia as a brand and as a device. DO THEY HAVE POTENTIAL TO BEAT APPLE AND SAMSUNG, OR ARE THEY JUST THROWING ALL OF THEIR CHIPS IN (WITH MICROSOFT) AND HOPING FOR THE BEST?

In addition to the above question, what needs to be done by such a once GREAT brand to thrive again in a market where it was once HELD THE THRONE for many years?

We were once the Nokia generation kids at some point, don’t act brand new on that. If you never played cricket with your 3310 then you didn’t take yours to the extreme levels.

Hope to hear from you all!

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